The Brief
The Problem: A client approached me with concerns about the number of daily calls he was receiving. He was constantly being asked questions like "What are your prices?" and "What services do you offer?". Answering these questions takes up valuable time that a busy company owner does not have. The Goal: Our objective was to undertake a comprehensive website redesign project. Following an in-depth consultation with the client, we meticulously compiled a list of their requirements to ensure the revamped website met their expectations. The key elements included: -a prominent call-to-action on the homepage -an informative display of services and products -an engaging "About Us" page -streamlined FAQ and Contact pages -multiple homepage design options inspired by the client's preferred websites -incorporation of client-provided visuals My Role: I played a pivotal role in translating the client's vision into a visually engaging and user-centric design. Through wireframing, prototyping, and close collaboration with the client. I created seamless user experiences that aligned with the project objectives.
The Process
After an initial meeting to gather all necessary details, I conducted research on similar landscape websites and created a mood board. Using this as inspiration, I created three different wireframes for the home page. Once the client approved the wireframe, I started on a component library and developed the rest of the pages in Figma. Throughout the process, I worked closely with the client, reviewing the designs together and making necessary iterations. We had a final review with the client and then moved on to building the website in Framer.
The Results
As a result, I was able to effectively collaborate with a client to bring their vision to life. The client expressed great satisfaction with the new layout, which they found to be more user-friendly, aesthetically pleasing, and, most importantly, reduced the number of daily calls. The enhanced functionality allowed for smoother and more efficient navigation. Additionally, the redesign provided a fresh and modern look that attracted more visitors and helped solidify their brand image.
